Split Testing – Video Course

Digital Marketing · Marketing Automation · Sales Funnels

🎥 Video course providing 4 lessons on split testing, teaching your customers how to improve conversions through effective testing strategies.

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About the product

This 4-part training series walks your customers through the essentials of split testing (A/B testing) to increase conversions and make smarter marketing decisions. With step-by-step lessons, they’ll learn how to test key elements across pages, ads, and emails — and use the data to consistently improve results. 🔍📈

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What’s Inside 🎬

✅ Step-by-step instructions for setting up split tests across marketing channels

🧠 How to analyse test results to make confident, data-driven decisions

📝 Techniques for testing headlines, images, CTAs, and more

📊 Best practices for running multiple tests and continuously optimising campaigns

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What Viewers Will Learn 💡

🔧 How to design and launch split tests to increase conversions

🧩 Which elements to test for the biggest impact

📉 How to read test data and apply it to campaign strategy

🔁 How to build a sustainable, ongoing testing framework for long-term success

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By the end of this course, your customers will have a solid foundation in split testing — empowering them to optimise every stage of their funnel with confidence. Whether they’re new to testing or levelling up their strategies, this video series gives them the tools to win with data. 🧪🚀

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Details

File type: ZIP

File size: 340 MB

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